About

I'm a creative with a profound love for story-telling, human-centered design and a soft spot for anything kitsch. Postcard hoarder. Middle child. I like to understand the "why" before I get to the "how". 

 

Coming from a communications background deeply affects the way I approach my work. Clarity and transparency are fundamental principles that guide my style to ensure that messages are conveyed effectively to their intended audience.

 

All through my career I have maintained a strong motivation to diversify and expand my skillset. This drive has led me to study Art Direction at Miami Ad School and Communications Design at the Royal College of Art, where I received a distinction for my work.

 

With each project, I aim to push the boundaries of my comprehension of visual communication and the significant role it plays in building successful brands while also striving towards making a positive impact on the world.